Event apps that fit
your event and your workflow
We help you choose the right event app, secure better commercial terms where possible and support your team from setup through launch and live delivery.
Key features
We start with your event
We look at your audience, content, team workflow and event goals before we talk tools.
We assess the right options
We compare platforms clearly so you understand where each one fits and where it does not.
We handle the setup
Branding, configuration, integrations, app store submission support and launch preparation stay with one team.
Vendor-agnostic by design
You get a platform that fits the event, not a recommendation shaped by one vendor relationship.
Better pricing is part of it. Better continuity is the real win.
Event organisers often end up juggling too many moving parts at once. One vendor handles the app, another supports registration, someone else covers the live event. We keep it more connected: one team, one project lead and one clearer line through setup and delivery.
We do not just pass on licenses. We help clients choose the platform that suits the event, shape the app around the audience and stay close enough to make sure it works in practice. That includes enterprise environments, regulated sectors and events where the internal team needs more than standard onboarding.
A simple process that keeps the decision clear
We start by understanding what the event actually needs, compare the right routes and then help you move from decision to delivery without losing momentum.
We understand the event
We start with the audience, format, internal workflows and the points where the app needs to earn its place.
We compare the right route
We compare relevant platforms, commercial models and practical trade-offs so the decision is grounded and realistic. See our partner platform overview for the tools we work with.
We build and support
Once the route is clear, we handle the setup, prepare the launch and stay close through training and live event delivery.
Features that people actually notice
A good event app does more than look branded. It helps people navigate the event, stay informed, take part and find the content that matters to them.
Personalised attendee journeys
Agendas, speaker content and event information can feel tailored instead of generic.
Real-time updates
Schedules, announcements and changes reach attendees quickly so the event keeps moving.
Networking and engagement
Live polling, Q&A, in-app interaction and networking tools help people take part rather than just observe.
Gamification
Light-touch game mechanics can increase participation without making the event feel forced.
Maps and content access
Venue maps, schedules and richer content help attendees find their way and stay connected to the programme.
Post-event analytics
Interaction data helps you understand what landed and where the next event can improve.
We will tell you what fits, not just what is available.
We stay vendor-agnostic so clients can choose the application that genuinely fits the event, the internal team and the wider event technology environment. Where needed, we also help connect the app to registration, onsite workflows and virtual meeting tools.
Event applications
Setup, support, training and delivery shaped around your team, speakers and attendees.
Live and hybrid support
Where events need stronger interaction across in-person and remote audiences, we help shape the right app and support model around it.
Digital extensions
When one app cannot cover everything, we help bridge the gaps with the wider event technology setup.
Release and launch support
Where branded apps are involved, we can also support the app store submission and release process.
The questions most teams ask early on
Here are answers to the questions we hear most often from teams exploring event app options for corporate meetings, conferences and more complex event environments.
What is an event app really for?
It brings schedules, networking, maps, updates and engagement into one place so the attendee experience feels clearer and more connected.
Can it be tailored to our event?
Yes. We shape branding, feature selection and setup around the event identity, audience and internal workflow.
How early should we start?
Three to six months ahead is a good rule of thumb, especially if approvals, app stores, integrations or internal stakeholder reviews are involved.
Can you support hybrid or virtual events too?
Yes. We support event apps in wider event environments that may also include registration, virtual participation and live operational support.
Which app setup fits which event type
Different event formats have different requirements from an app. Here is how configuration typically varies across the formats we work with most.
Agenda-driven, access-controlled
Corporate meeting apps prioritise structured agendas, role-based content access and internal communications. Gamification and networking features are often lighter. Integration with registration systems is typically important here.
Session depth, speaker content, CME
Congress apps need rich speaker profiles, abstract and session content, Q&A, live polling and — in pharma and healthcare — CME tracking. Attendees expect to build a personalised schedule from a large programme with multiple parallel tracks.
Exhibitor discovery, indoor navigation
Trade show apps live or die on their floorplan and exhibitor search. Indoor navigation via Crowd Connected can be integrated directly to help visitors find stands and navigate multi-hall venues. Lead capture for exhibitors is often a key requirement.
Matchmaking, messaging, meeting scheduling
Events designed around networking need strong attendee profiles, mutual interest matching, in-app messaging and meeting scheduling tools. These features need to be genuinely usable on a phone under live event pressure, not just present on a spec sheet.
Managed vs self-service setup
Some teams want to own the platform and content management themselves once the initial setup is done. Others prefer to hand the whole build and operation to us. We support both models and everything in between.
For teams new to a platform, we typically recommend a supported first event with a clear handover plan. That way the internal team gains real working knowledge rather than just inheriting a configuration they do not fully understand.
Language, branding and indoor navigation
All apps we work with support full branding customisation — colour, typography, logo, splash screens and custom icons. Multilingual support is standard across our preferred platforms, which matters for events spanning DACH, EU, UK and beyond.
Where indoor navigation is a requirement, Crowd Connected can be integrated directly into the event app so attendees use a single tool for both the programme and venue wayfinding.
How we've helped
A real example from our work — shared without naming the client.
Conference app for a pharma annual kickoff
As part of a full-service engagement, VI programmed and managed a bespoke conference app for a global pharmaceutical company's annual sales and marketing kickoff — covering the full event programme, attendee networking and onsite engagement features.
Event apps for conferences & trade shows — common questions
What is an event app really for?
An event app brings schedules, networking, maps, live updates and engagement features into one place — so attendees spend less time figuring out what's happening and more time participating. For organisers, it replaces printed programmes, reduces last-minute update chaos and provides post-event analytics on engagement.
Which event app platforms do you work with?
We work with a range of leading platforms including Cvent, EventMobi, Conference Compass, Swapcard, Grip and Hopin — selected based on your event type, audience size and feature requirements. We are not tied to any single vendor, which means our recommendation is driven by what fits your event, not what earns us the highest margin.
What features should a conference app include?
A well-configured conference app typically includes a personalised agenda builder, speaker profiles, session ratings, live Q&A and polling, push notifications for schedule changes, an attendee networking directory, and a map or floor plan. For larger events, exhibitor listings, meeting scheduling and gamification elements add further engagement. We scope features against your audience and budget — not everything is needed for every event.
How does a trade show or exhibition event app differ from a conference app?
Trade show and exhibition apps put exhibitor discovery front and centre: searchable booth directories, interactive floor maps, lead scanning for exhibitors and appointment scheduling. Conference apps are more agenda-driven, focusing on sessions, speakers and networking. Many events combine both needs — a pharma congress with an exhibition floor, for example — and we configure the platform accordingly.
How much does an event app cost?
Event app licensing typically ranges from a few thousand euros for a small single-event deployment to €15,000–30,000+ for large annual conferences with advanced integrations. As a certified partner with several major platforms, we can offer up to 20% off standard list prices. Setup, configuration and on-site support are scoped separately and depend on event complexity.
How early should we start?
Three to six months ahead is a good rule of thumb, especially if App Store approvals, CRM integrations, internal stakeholder reviews or multi-language setups are involved. For recurring annual events, we recommend starting the next year's app conversation shortly after the current event — while feedback is fresh.
Can you support hybrid or virtual events too?
Yes. We support event apps in wider event environments that may also include online registration, virtual participation streams and live operational support on-site.
Often combined with
Services that teams typically use alongside this one.
Indoor Navigation
Wayfinding and attendee analytics inside your event app via Crowd Connected.
Registration Software
Pair your event app with the right registration platform – we handle both.
Managed Services
Full technical ownership from planning through live delivery on event day.
Software Trainings
Get your team confident on the app platform before the event goes live.
Related Case Studies
Passive Attendee Tracking at a Private Conference
Event app with integrated BLE tracking deployed for a large private annual conference.
Read case study → Case StudyHCP Congress: Cvent Registration & CME Accreditation
Full event technology stack including event app, registration and on-site support for a pharma HCP congress.
Read case study →